03 June 2011

Penny Peavler

Penny Peavler
Director of Brand Development & Marketing, The Weber Group
SATE '11 Orlando Conference Committee

Ms. Peavler has nearly 20 years of attractions experience in the amusement and water park and museum industries. As Director of Brand Development and Marketing, she is the keeper of the Weber Group brand and assists in bringing clients’ brands to life. Ms. Peavler has served on numerous industry association board and has presented seminars at the prestigious "Museums and the Web Conference" as well as IAAPA and the Center for Non-Profit Excellence. Ms. Peavler is a regular guest lecturer in the departments of marketing and museum studies at the University of Louisville and the arts administration programs at the University of Kentucky and Bellarmine University. She is featured in the book Diversity Among Non-Profit Arts Organizations by the Cultural Policy Center at the University of Chicago.